Meet RXBAR’s ingredient-focused campaign featuring the tagline “Simple good.” RXBAR’s look is a bit more organic and human, while the tone stays n-line with what consumer’s expect from a folks with “No B.S.” on their packaging.

OLV

Spotify

Paid Social

CCO Mike Frease | ACD (Art) Dan Cosgrove | ACD (Copy) Mike Epstein | Art Fayethe Vongsouvanh | Copy Zach Pittman